Gener8 Labs
For teams tracking citations and sources in AI answers

See the real prompts that cite your content

AI answers cite their sources, and being one of them is the new front page. Tracking that credibly takes the real prompts that trigger a citation, the competitors cited alongside you, and the answers you're missing from, not just a synthetic prompt list run on a schedule. Gener8's consented panel of 100k+ real people is the behavioural layer underneath every citation you track.

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What's the best airline for a weekend trip to Paris?
Qatar Airways1

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Gener8 powers the world's best AI companies

Plan me a weekend trip to Paris

Billions

of real user behaviour events

ChatGPT
Gemini
Claude
Perplexity
Grok
AI Overviews
AI Mode
Alexa

8+

LLMs covered (ChatGPT, Claude, Gemini, AI Overviews, Perplexity…)

100%

consented & compliant (GDPR, CCPA) · Ethically sourced

100K+

people actively sharing GenAI interactions

What real behaviour adds to citation tracking

Wherever you already track citations, Gener8 makes each one defensible:

Which prompts cite you

Grounded in the real prompts that surface your pages

See the actual questions that pull your content into an answer, not a guess at them.

Competing sources

Mapped to who's cited alongside you

See which rival sources share the answer, so you know who you're really competing with for the citation.

Citation gaps

Sharpened by where you're missing

Surface the high-intent queries where competitors are cited and you're absent — the answers worth winning next.

What the citation earns

Extended to the click and beyond

Follow whether a citation led to a real visit using the single user ID (see Prompt-to-Clickstream).

What's the best airline for a weekend trip to Paris?
Qatar Airways1

sources cited in this answer

74%
61%your domain
45%
28%
cited alongside you
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Nike

How citation tracking impacts your business

Marketing Intelligence

Extend citation mapping with the real prompts and audience behind each citation, so your maps reflect real demand.

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GEO / AEO

See the real prompts that cite a client's pages, the competitors cited alongside them, and the answers they're missing from.

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Retail Media Analytics

Track which product pages and sources get cited in real shopping answers, and where rivals are winning the citation.

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Go beyond synthetic prompts

  • A list your team maintains
    The prompts real people actually send
  • Only for prompts on your list
    The citations real prompts return
  • Whoever your list happens to surface
    Every source cited in the real answer
  • Invisible
    The queries you're missing that rivals win
  • Batch, on a schedule
    Real-time feed

From consented panel to your citation tracking

People opt in

Our metered panel members choose to share their behaviour and are rewarded for it — the foundation of every feed.

We capture the full picture

The prompts people send, the citations they get, the competing sources, and what they browse and buy, all resolved to a single user ID.

You receive it your way

Real-time feeds delivered in the format and cadence your platform needs.

You track citations with confidence

Ground every citation and gap in real behaviour — no rebuild required.

Built on consent

100% consented & compliant

every data point is opted-in

Ethically sourced

users are rewarded for sharing their data

Nationally representative panels

the sample reflects real populations, not a skew

One user ID

the only way to honestly link a prompt to a site visit to a purchase

AI citation tracking — common questions

See the real prompts behind your citations

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